Our Service
- Market research, consumer research
- Competitive environment assessment
- Advisory service for Japan market entry
Japan based marketing consulting firm
Enable Successful Japan Market Entry through Translating Your Competitive Edge
“Hojosen” means “Auxiliary line” in English, which helps solve a plane geometry problem.
We will be the auxiliary line to demonstrate positive proof of your marketing plans.
Experiences with global companies and many successful projects in collaboration with world-largest companies
We value academic theory and generalisation of learnings so as to make continuous and minimum-variance impacts on your marketing
We are seriously committed to “simple and essential”; we never keep up appearances by presenting a bulky report.
We provide all our clients need, which includes negative information; honesty and integrity is the most important value to us.
With above, over 90% of our users are repeat clients.
President
Takayuki TAKAHASHI has his master’s degree in politics at Graduate School of Social Science University of Glasgow, UK. Prior to Hojosen, his career as a consultant and an analyst has been developed at Accenture, a domestic think-tank, Procter & Gamble and a domestic turnaround firm. He has more than 15 years of experiences in marketing, consumer research and data-analytics. Counting on his outstanding capabilities, not a few of former colleagues have asked for his support in marketing, consumer/market understanding and analyses. He is also qualified as an educator and worked as a part-time lecturer at Osaka Gakuin University, Japan, in 2018-2019.
Case Lead
Rie ADACHI has her master’s degree in engineering science at Osaka University Graduate School of Engineering Science. Prior to joining Hojosen, her career as a researcher has been developed at Japanese domestic company. She has expertises in marketing science by leading a number of projects with both global and Japanese companies.
Previous career: Domestic Electric Appliance Company
Analyst
Sachiko KANASE has her master’s degree in agriculture at Hokkaido University Graduate School of Agriculture. Prior to joining Hojosen, she has a strong career at one of the biggest Japanese speciality retailers as a manager of a store. She was responsible for NOS growth and organisation building. At Hojosen, she takes advantage of her expertises in retailer environment for various projects in addition to her analytical contribution.
Previous career: domestic speciality retailer of private label products
Analyst
Tomoe KOTAGIRI has her bachelor’s degree in psycology at California State University, Fresno. Prior to joining Hojosen, she has a strong career at the world largest marketing research company as a specialist of the sales forecasts and at a Japanese multinational conglomerate company. At Hojosen, she takes advantage of her expertises in quantitative data analyses and modeling capability for various projects.
Previous career: Gloabl marketing research company, Japanese multinational conglomerate company group and domestic BtoC/BtoB company